Revamping the branding for Transforming Worlds
Another project I was involved in, outside of the native mobile space, while on my contract at Merrill Lynch was updating online branding elements for the Transforming World section of the web experience. This section of the website can be best classified as a knowledge base/information repository for Merrill Lynch. The project was rather straight forward - analyze the updated branding documentation for this particular segment of the business, and make online visual updates accordingly.
The project deliverables included one large hero image for the section landing page, a few banner/calls to action to be set elsewhere in the Merrill Lynch website, and a slight refresh on the information tiles on the main page.
Transforming World banner/call to action
This particular banner is found on the Our Perspectives page on the Merrill Edge website.